Digital Work

This is a brief sample of my digital work. These were featured on on social media, app, and Nike’s website.

Year
2021-2022

Client
Nike

#BornReady: International Women's Day

My first Nike project! The "We Are Born Ready" campaign by Nike highlights resilience and determination in women athletes. In this Future Movement Broadcast discussion, these women’s spoke on their passions and what motivates them to give 110% in their sport and everyday life.

Sr. Digital Designer: Erica Cruz

Junior Designer: Jennifer Hook

Writer: Topacio Beerhalter

Brand Narrative Manager: Gaby Tama

Featured Talent

Artist Chika, WNBA’s A’ja Wilson, professional footballer Deyna Castellanos, trans rights advocate Gia Parr, and journalist Noor Tagouri.

Nike React Escape Run 2: Product Review

Nike Fitness Athlete Tunde Oyeneyin was interviewed about the Nike Escape Run 2. Based on the interview transcript, I created a narrative to support the product review of the Nike React Escape Run 2. This execution was featured on the Nike App, push notifications, and marketing emails.

Art Director: Emily Lemmer

Digital Designer: Genevieve Poblano

Brand Narrative Manager: Elliott Kennedy

Progress Starts Here: Nike Trainer David Carson

I interviewed Nike Trainers about their unique stories, experiences, and reviews on Nike products. The goal of this project was to get consumers more familiar with the Nike Trainers and build narratives around product franchises. This work was featured on the Nike App, Nike Training Club App, push notifications, and marketing emails.

Art Director: Emily Lemmer

Digital Designer: Genevieve Poblano

Brand Narrative Manager: Elliott Kennedy